ROX Introducing ROX by Rollout

Continuous Feature Rollouts for Mobile

Everything you need to control feature deployments on your own terms. Deploy early and often with feature flags, advanced targeting, integrations, and automated rollouts.

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Feature Flag Control Center

Manage, control and measure all your features deployments across all app versions from a centralized dashboard.

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Gradual Rollouts with Built-in Automation

Gradually rollout new features with built in analytics that identifies when you can safely push a new feature to everyone, or when to roll it back. Get notified when you need to take action, or let the system safely automate the process for you.

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Integrate with your existing development tools and workflows for better coordination and faster adoption.

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Made for Mobile

Mobile only features like in-app feature control for test devices, built in metrics for crashes and more…

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User & Group Targeting

Highly customizable targeting for specific users or segments based on user attributes, app data or device properties.